Consulting in Market Study and Design of the Sustainability Plan
Consulting and Workshops for NGOs
OBJECTIVE: To identify profiles, behaviors and donation trends and philanthropic interests of different types of potential donors to facilitate the design of fund management, positioning, marketing, public relations and advocacy strategies that ensure the effective sustainability of the organization in the long term.
PHASES AND PRODUCTS:
- Institutional Diagnosis
- Design of Tools for Data Collection
- Identification of Interest Groups for Interviews, Focus Groups or Opinion Polls
- Implementation of Interviews, Focus Groups or Opinion Polls
- Systematization of the Collected Information
- Design of the Key Strategies of the Institutional Sustainability Plan
By the end of the workshop, your organization will have:
Institutional Sustainability Plan (Mobilization of Resources and/or Communication)
DURATION:
4 months